Unite 24 | Ask an internal comms expert

This interactive session brings together leading internal communications professionals from the Institute of Internal Communication, British Airways, and Amdocs. The discussion explores the evolving role of internal communications, the integration of technology like AI, and strategies to enhance employee engagement. Gain practical insights into how to balance traditional practices with innovative approaches to build trust, foster inclusivity, and create impactful communication strategies.

What you'll learn:

  • How internal communications is shifting from tactical support to strategic partnership.
  • Techniques to measure and demonstrate the value of internal communications.
  • Best practices for engaging diverse, distributed, and frontline teams effectively.
  • Insights on leveraging AI to enhance content creation, personalization, and listening.
  • The importance of radical honesty, clarity, and consistency in building trust.
  • How to align internal communications with business goals and employee needs.

Speakers:

  • Peter Lyons, Head of Internal Communications, British Airways
    Peter has worked in internal communications, marketing and PR for over 14 years for a range of well-known brands in the UK and Australia. Peter is an experienced strategic and trusted C-Suite advisor providing counsel across a diverse range of portfolios and has extensive experience across change and leadership communications, creative campaigns, and event management.
  • Joanne Frankel, Head of Internal Communications, Amdocs
    Jo Frankel is the Head of Internal Communications at Amdocs (30K+ employees in 80 countries) and a seasoned expert in leading and managing global communications in complex organizational environments. She has a 20+ year career spanning many disciplines, including communications ideation and strategy, integration of storytelling into employee experience, executive visibility and building and leading diverse global teams. She is driven by her love of words and a passion for building connections.
  • Jennifer Sproul, Chief Executive, Institute of Internal Communication (IoIC)
    Jennifer is responsible for the leadership of IoIC, the only independent professional body solely dedicated to internal communication. Prior to joining IoIC, Jennifer has worked for over 20 years in professional associations.
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