Unite 25, Oct 7-8 | Nashville

Register your interest now to be the first to know when tickets go live. Get exclusive updates delivered straight to your inbox.

Unite 24 | Mergers & Acquisitions: Communicating in times of change with YouGov, WSP and Joanna Parsons

Glean insights into the critical role of internal communications during mergers and acquisitions (M&A). Featuring industry experts from WSP, YouGov, and The Curious Route, the discussion focuses on how to effectively manage change communications, foster cultural integration, and maintain employee trust during transformative organizational changes.

Video thumbnail

 

What you'll learn:

  • The distinctions and overlaps between change communications and internal communications.
  • Strategies for integrating cultures, processes, and people during M&A.
  • The importance of a "people-first" approach and tailored messaging in reducing change fatigue.
  • Best practices for leveraging communication channels to unify diverse teams.
  • Techniques to foster trust and authenticity in leadership communications.
  • How to align communication efforts with organizational goals to drive success.

Meet the speakers:

Rebecca Bainbridge, Head of Internal Communications and Employer Branding, YouGov

Rebecca is an internal communications leader with experience in large and mid-sized, rapid growth businesses where M&A, change management and organizational redesign have been key areas of focus. As Head of Internal Communications and Employer...

More from author

Natalie Lord, Head of Internal Communications, WSP UK

Natalie is a passionate internal communications leader, who thrives on bringing organization vision and values to life through impactful and engaging communications. As Head of Internal Communications at WSP in the UK and Africa, Natalie has...

More from author

Joanna Parsons, CEO, The Curious Route

Joanna Parsons is the Founder and Director of The Curious Route, an internal communications consultancy. Joanna helps organizations create effective systems of internal communication through training, coaching and consulting. Her curiosity-first...

More from author

Employee communication during mergers and acquisitions

Combining business entities into a single enterprise brings up several challenges. Navigate these complexities with ease, and ensure employee communication during M&As is at the forefront.

Learn more